App Search Optimization (ASO) - MyAgriGuru

ASO or App Store Optimisation was done to ensure our MyAgriGuru app meets the app store ranking criteria and rises to the top of a search results page. We attained Search Ranks 2 and 4 respectively on search results for “digital app for farmers’ and agriculture apps for Indian farmers.

Selecting the right app name, logo, maximizing the keywords, compelling description, relevant snapshots of app screens or videos to guide people through the app functions and inviting feedbacks and ratings help to boost the app’s performance and optimize it.